5 Mistakes Teams Make in Designing a New Product

5 Mistakes Teams Make in Designing a New Product

Are you planning to embark on a new product development journey? Whether in the startup scene or managing a small business, you aim for a triumphant return on investment (ROI). However, research suggests that many product-engineering projects need to meet this goal....
What Should be in a Requirements Document

What Should be in a Requirements Document

Everyone knows that a Requirements Document (RD) is one of the keys to developing a product that has product market fit. Without product market fit, a positive ROI is very unlikely. But what exactly should be in a RD? The answer is simple but not easy: everything that...
What Should NOT be in a Requirements Document

What Should NOT be in a Requirements Document

Everyone knows that a Requirements Document (RD) is one of the keys to developing a product that has product market fit. Without product market fit, a positive ROI is very unlikely. We wrote about what SHOULD be in a RD here. But are there things that should NOT be in...
Why Steve Jobs was so Successful at Product Development

Why Steve Jobs was so Successful at Product Development

Steve Jobs, and the rest of the Apple team, took a company that was on the verge of bankruptcy and turned it into THE most valuable company in the world — the world’s first trillion-dollar market cap. Looking back to the early days when Jobs had just come back to run...