Small Business Product Development

Small Business Product Development

What’s the most common complaint managers of small businesses have about product development projects: it always costs too much and takes too long. Albert Einstein once said: “we cannot solve our problems with the same thinking we used to create them”. If you want to...
Product Development – The Great Unknown

Product Development – The Great Unknown

Decision making is fundamental to any professional activity. The study of “decision bias” is a fascinating subject. These studies show that the root cause of most faulty decision making is the wrong assumption. One of the most common faulty assumptions in the product...
Product Development Budgets – Wishful Thinking?

Product Development Budgets – Wishful Thinking?

“Ask no questions, and you will be told no lies” Charles Dickens Great Expectations Ask your average product development engineer how long a project will take or how much it will cost, and you may get wishful thinking. Sometimes people tell you what you want to hear...
How to Develop a Product, Part 1: Niche Market

How to Develop a Product, Part 1: Niche Market

We often get calls asking if we can design a prototype, or, have you ever worked with the XYZ technology/IC/Software/etc. After a few probing questions, what we learn is that this company really needs a product developed, not a prototype designed—at least not yet....